Swiss Chalet

WHAT WE DID

Research & Strategy
Ideation & Concept Development
Copywriting
Photography
Design & Illustration
Retail & Omnichannel Activation
Pre-Shop Media Planning
Account-Specific Planning

THE OPPORTUNITY

One of Canada’s largest and most loved restaurants, Swiss Chalet saw an opportunity to bring their real Chalet taste to Canadians at home through the launch of chicken breast nuggets & strips. Appealing to time-starved families and budget-conscious millennials, we cooked up a full retail product launch.

Coffee and Sandwich
Pizza
Get 'Em By The Slice
Chicken
Real ingredients, Real Swiss Chalet Taste
Strips and Nuggets
Absolut Juice
Axe Gaming
Corona Sunbrew
Crispers Big Game
Dove
Fanta Halloween
Dove Mens Scale
Mode Fitness
Mondelez Diwali
Monster Energy
NextMilk
Oreo Festive
Shell Coffee
Swiss Chalet
White Peaks
YYC Coke